Avvy Barter Consultancy

About Avvy

Barter Consultant with 18 Years Experience

I'm Avvy, after 18 years of working for the world's leading media companies and several years of running ABC, I know more than a thing or two about Barter. I can help you unlock the full power of media buying and create value from your existing assets.

Barter is not just an exclusive model for the world's largest brands. I can help clients large and small with how to use this awesome platform and find the media solution that is right for their business, at the right time and for the right price.

As the Barter industry expands, most large agencies now maintain dedicated in-house Barter teams or specialists. While some independent agencies also adopt this approach, it seems they're all missing a trick!

Hiring me on a consultancy basis offers maximum return with minimal cost compared to maintaining a full-time salary.

My role as a consultant allows me to negotiate the best deals for my clients and agencies in a cost-effective way.

Here's What People Say…

❝
Avvy was brilliant to work with! she made Barter easy for the 02 team to understand, brokered fantastic deals for the clients and was always good fun to be around.
— Meghan Weatherill
Client Director at Havas Media UK
❝
I have worked with Avvy in a Barter capacity both at Active International and Havas Media over the past ten years. She has in depth knowledge of Barter, has always been very professional and understands client needs.
— Jo Blake
Trading and Investment Director at M.i. Media
❝
We love working with ABC. You're lovely to deal with, always super-proactive and helpful when we're looking for interesting routes to market. It's been a pleasure working with you over the last 3 years Avvy.
— Edd Bowsher
Director of The Nest Media
❝
Avvy has been an absolute professional to work with since we first engaged with ABC. Her deep experience in the world of Barter is second to none and comes through in the quality of her work. Proactive, diligent and above all easy to work with.
— Will Jennings
Head of Paid media at ROAST

Partner Testimonials

I have worked with Avvy for over 9 years at both Barter and agency level and have always had an excellent working relationship with her. She continually looks to improve every plan she works on and, as a media owner, I have always felt she strives to maximise our effectiveness on any campaign we are pitching for. In particular her strong knowledge of OOH enables us to identify exactly where we can add value and grow the client’s reach across their TA. Over the years, I have frequently found Avvy straight forward with what is needed from us and clear with any challenges we face, allowing us to deliver the best solution for any brief, or identify where we need to improve. She is fantastic to work with and is an unbelievably valuable contact for the team.
— Cedric Rouse
Head of Product - Outdoor at Global
From a Media Owner perspective, Avvy made it extremely easy for me to understand the principles and benefits of Barter trading. As a business, we had little knowledge of Barter which she helped with, at her time in Havas Media. In a proactive way, we grew our billings accordingly in a very short space of time. Avvy was there to assist across the whole process and solved any problems from the client to the agency side. Avvy got to know our business, and what was doable using her nous and professional approach. She is a pleasure to work with and will pick up the phone at any time!
— Paul Carr
MD at Rockbox Advertising
Avvy has an excellent work ethic and an extensive knowledge of the Barter industry. She is one of few people to have worked in Barter on both the media agency side and for a Barter company which brings a balanced and, in some cases, unique perspective of the industry. Avvy is a very positive person and works hard to get the most out of every deal for her clients and partners.
— Danny Lloyd
Founder of Fortitude Trading Limited
I have worked with Avvy for over 9 years at both Barter and agency level and have always had an excellent working relationship with her. She continually looks to improve every plan she works on and, as a media owner, I have always felt she strives to maximise our effectiveness on any campaign we are pitching for. In particular her strong knowledge of OOH enables us to identify exactly where we can add value and grow the client’s reach across their TA. Over the years, I have frequently found Avvy straight forward with what is needed from us and clear with any challenges we face, allowing us to deliver the best solution for any brief, or identify where we need to improve. She is fantastic to work with and is an unbelievably valuable contact for the team.
— Cedric Rouse
Head of Product - Outdoor at Global
From a Media Owner perspective, Avvy made it extremely easy for me to understand the principles and benefits of Barter trading. As a business, we had little knowledge of Barter which she helped with, at her time in Havas Media. In a proactive way, we grew our billings accordingly in a very short space of time. Avvy was there to assist across the whole process and solved any problems from the client to the agency side. Avvy got to know our business, and what was doable using her nous and professional approach. She is a pleasure to work with and will pick up the phone at any time!
— Paul Carr
MD at Rockbox Advertising
Avvy has an excellent work ethic and an extensive knowledge of the Barter industry. She is one of few people to have worked in Barter on both the media agency side and for a Barter company which brings a balanced and, in some cases, unique perspective of the industry. Avvy is a very positive person and works hard to get the most out of every deal for her clients and partners.
— Danny Lloyd
Founder of Fortitude Trading Limited
I have worked with Avvy for over 9 years at both Barter and agency level and have always had an excellent working relationship with her. She continually looks to improve every plan she works on and, as a media owner, I have always felt she strives to maximise our effectiveness on any campaign we are pitching for. In particular her strong knowledge of OOH enables us to identify exactly where we can add value and grow the client’s reach across their TA. Over the years, I have frequently found Avvy straight forward with what is needed from us and clear with any challenges we face, allowing us to deliver the best solution for any brief, or identify where we need to improve. She is fantastic to work with and is an unbelievably valuable contact for the team.
— Cedric Rouse
Head of Product - Outdoor at Global
From a Media Owner perspective, Avvy made it extremely easy for me to understand the principles and benefits of Barter trading. As a business, we had little knowledge of Barter which she helped with, at her time in Havas Media. In a proactive way, we grew our billings accordingly in a very short space of time. Avvy was there to assist across the whole process and solved any problems from the client to the agency side. Avvy got to know our business, and what was doable using her nous and professional approach. She is a pleasure to work with and will pick up the phone at any time!
— Paul Carr
MD at Rockbox Advertising
Avvy has an excellent work ethic and an extensive knowledge of the Barter industry. She is one of few people to have worked in Barter on both the media agency side and for a Barter company which brings a balanced and, in some cases, unique perspective of the industry. Avvy is a very positive person and works hard to get the most out of every deal for her clients and partners.
— Danny Lloyd
Founder of Fortitude Trading Limited
I have worked with Avvy for over 9 years at both Barter and agency level and have always had an excellent working relationship with her. She continually looks to improve every plan she works on and, as a media owner, I have always felt she strives to maximise our effectiveness on any campaign we are pitching for. In particular her strong knowledge of OOH enables us to identify exactly where we can add value and grow the client’s reach across their TA. Over the years, I have frequently found Avvy straight forward with what is needed from us and clear with any challenges we face, allowing us to deliver the best solution for any brief, or identify where we need to improve. She is fantastic to work with and is an unbelievably valuable contact for the team.
— Cedric Rouse
Head of Product - Outdoor at Global
From a Media Owner perspective, Avvy made it extremely easy for me to understand the principles and benefits of Barter trading. As a business, we had little knowledge of Barter which she helped with, at her time in Havas Media. In a proactive way, we grew our billings accordingly in a very short space of time. Avvy was there to assist across the whole process and solved any problems from the client to the agency side. Avvy got to know our business, and what was doable using her nous and professional approach. She is a pleasure to work with and will pick up the phone at any time!
— Paul Carr
MD at Rockbox Advertising
Avvy has an excellent work ethic and an extensive knowledge of the Barter industry. She is one of few people to have worked in Barter on both the media agency side and for a Barter company which brings a balanced and, in some cases, unique perspective of the industry. Avvy is a very positive person and works hard to get the most out of every deal for her clients and partners.
— Danny Lloyd
Founder of Fortitude Trading Limited

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Here's What People Say…

❝
Avvy was brilliant to work with! she made Barter easy for the 02 team to understand, brokered fantastic deals for the clients and was always good fun to be around.
— Meghan Weatherill
Client Director at Havas Media UK
❝
I have worked with Avvy in a Barter capacity both at Active International and Havas Media over the past ten years. She has in depth knowledge of Barter, has always been very professional and understands client needs.
— Jo Blake
Trading and Investment Director at M.i. Media
❝
We love working with ABC. You're lovely to deal with, always super-proactive and helpful when we're looking for interesting routes to market. It's been a pleasure working with you over the last 3 years Avvy.
— Edd Bowsher
Director of The Nest Media
❝
Avvy has been an absolute professional to work with since we first engaged with ABC. Her deep experience in the world of Barter is second to none and comes through in the quality of her work. Proactive, diligent and above all easy to work with.
— Will Jennings
Head of Paid media at ROAST

Partner Testimonials

I have worked with Avvy for over 9 years at both Barter and agency level and have always had an excellent working relationship with her. She continually looks to improve every plan she works on and, as a media owner, I have always felt she strives to maximise our effectiveness on any campaign we are pitching for. In particular her strong knowledge of OOH enables us to identify exactly where we can add value and grow the client’s reach across their TA. Over the years, I have frequently found Avvy straight forward with what is needed from us and clear with any challenges we face, allowing us to deliver the best solution for any brief, or identify where we need to improve. She is fantastic to work with and is an unbelievably valuable contact for the team.
— Cedric Rouse
Head of Product - Outdoor at Global
From a Media Owner perspective, Avvy made it extremely easy for me to understand the principles and benefits of Barter trading. As a business, we had little knowledge of Barter which she helped with, at her time in Havas Media. In a proactive way, we grew our billings accordingly in a very short space of time. Avvy was there to assist across the whole process and solved any problems from the client to the agency side. Avvy got to know our business, and what was doable using her nous and professional approach. She is a pleasure to work with and will pick up the phone at any time!
— Paul Carr
MD at Rockbox Advertising
Avvy has an excellent work ethic and an extensive knowledge of the Barter industry. She is one of few people to have worked in Barter on both the media agency side and for a Barter company which brings a balanced and, in some cases, unique perspective of the industry. Avvy is a very positive person and works hard to get the most out of every deal for her clients and partners.
— Danny Lloyd
Founder of Fortitude Trading Limited
I have worked with Avvy for over 9 years at both Barter and agency level and have always had an excellent working relationship with her. She continually looks to improve every plan she works on and, as a media owner, I have always felt she strives to maximise our effectiveness on any campaign we are pitching for. In particular her strong knowledge of OOH enables us to identify exactly where we can add value and grow the client’s reach across their TA. Over the years, I have frequently found Avvy straight forward with what is needed from us and clear with any challenges we face, allowing us to deliver the best solution for any brief, or identify where we need to improve. She is fantastic to work with and is an unbelievably valuable contact for the team.
— Cedric Rouse
Head of Product - Outdoor at Global
From a Media Owner perspective, Avvy made it extremely easy for me to understand the principles and benefits of Barter trading. As a business, we had little knowledge of Barter which she helped with, at her time in Havas Media. In a proactive way, we grew our billings accordingly in a very short space of time. Avvy was there to assist across the whole process and solved any problems from the client to the agency side. Avvy got to know our business, and what was doable using her nous and professional approach. She is a pleasure to work with and will pick up the phone at any time!
— Paul Carr
MD at Rockbox Advertising
Avvy has an excellent work ethic and an extensive knowledge of the Barter industry. She is one of few people to have worked in Barter on both the media agency side and for a Barter company which brings a balanced and, in some cases, unique perspective of the industry. Avvy is a very positive person and works hard to get the most out of every deal for her clients and partners.
— Danny Lloyd
Founder of Fortitude Trading Limited
I have worked with Avvy for over 9 years at both Barter and agency level and have always had an excellent working relationship with her. She continually looks to improve every plan she works on and, as a media owner, I have always felt she strives to maximise our effectiveness on any campaign we are pitching for. In particular her strong knowledge of OOH enables us to identify exactly where we can add value and grow the client’s reach across their TA. Over the years, I have frequently found Avvy straight forward with what is needed from us and clear with any challenges we face, allowing us to deliver the best solution for any brief, or identify where we need to improve. She is fantastic to work with and is an unbelievably valuable contact for the team.
— Cedric Rouse
Head of Product - Outdoor at Global
From a Media Owner perspective, Avvy made it extremely easy for me to understand the principles and benefits of Barter trading. As a business, we had little knowledge of Barter which she helped with, at her time in Havas Media. In a proactive way, we grew our billings accordingly in a very short space of time. Avvy was there to assist across the whole process and solved any problems from the client to the agency side. Avvy got to know our business, and what was doable using her nous and professional approach. She is a pleasure to work with and will pick up the phone at any time!
— Paul Carr
MD at Rockbox Advertising
Avvy has an excellent work ethic and an extensive knowledge of the Barter industry. She is one of few people to have worked in Barter on both the media agency side and for a Barter company which brings a balanced and, in some cases, unique perspective of the industry. Avvy is a very positive person and works hard to get the most out of every deal for her clients and partners.
— Danny Lloyd
Founder of Fortitude Trading Limited
I have worked with Avvy for over 9 years at both Barter and agency level and have always had an excellent working relationship with her. She continually looks to improve every plan she works on and, as a media owner, I have always felt she strives to maximise our effectiveness on any campaign we are pitching for. In particular her strong knowledge of OOH enables us to identify exactly where we can add value and grow the client’s reach across their TA. Over the years, I have frequently found Avvy straight forward with what is needed from us and clear with any challenges we face, allowing us to deliver the best solution for any brief, or identify where we need to improve. She is fantastic to work with and is an unbelievably valuable contact for the team.
— Cedric Rouse
Head of Product - Outdoor at Global
From a Media Owner perspective, Avvy made it extremely easy for me to understand the principles and benefits of Barter trading. As a business, we had little knowledge of Barter which she helped with, at her time in Havas Media. In a proactive way, we grew our billings accordingly in a very short space of time. Avvy was there to assist across the whole process and solved any problems from the client to the agency side. Avvy got to know our business, and what was doable using her nous and professional approach. She is a pleasure to work with and will pick up the phone at any time!
— Paul Carr
MD at Rockbox Advertising
Avvy has an excellent work ethic and an extensive knowledge of the Barter industry. She is one of few people to have worked in Barter on both the media agency side and for a Barter company which brings a balanced and, in some cases, unique perspective of the industry. Avvy is a very positive person and works hard to get the most out of every deal for her clients and partners.
— Danny Lloyd
Founder of Fortitude Trading Limited